Online Coaching

This is not your typical at home workout program.  This is 100% tailored to you and your goals.  Your coach will provide a customized workout plan, regular accountability check points, and some fun to keep you moving and motivated.


Nutritional Coaching

Dial in your fitness by way of wholesome, fuel-focused nutrition. We’ve created a fine-tuned nutrition program, powered by Working Against Gravity, to ensure that every minute you spend in the gym pays off — mentally and physically. Our nutrition coach will work with you to help you turn your sweat sessions into the results you’re after.

This program pairs you with a nutrition coach from our gym who has been screened, trained and certified to teach you the ins and outs of meal prepping, weighing, tracking and more. Your coach understands that every physical body is different. They listen, adjust and help you learn how to make sense of your own anatomy and relationship with food. Because no two bodies are the same.

Fill Out the Questionnaire
Answer a few questions so we can get to know you.

Meet Your Coach
We’ll assign you to a nutrition coach to guide you through every step. After all, they were once in your shoes, too!

Set your goals
Then your coach will tell you how many grams of protein, fats, and carbs you need to consume daily to reach them.

Keep Track
Chart your progress in one central web app that logs your weight, macronutrients, measurements, milestones, photos and more.

Gain a Support Group
Stay accountable with weekly one-on-one check-ins and unlock access to our members-only Facebook page.

“I’m sure I’ve tried pretty much every fad diet out there. I had gotten to the point where the only way I could lose weight was to eat under 1200 calories per day… I went to bed hungry every night, and I was pretty resigned to the fact that that was going to be how I had to live if I wanted to get the weight to stay off. Of course, that was killing my CrossFit workouts; and it was impossible to maintain.

I was paired with my coach and immediately I started pushing back on the idea of eating so much. She was exactly what I needed: that confident, calm ‘voice’ to say, I’ve got you. Let ME worry about the scale. You just focus on hitting your macros and see what happens… I would get frustrated when I felt like I was eating well, working out hard, and the scale would go UP, not down. My coach took those opportunities to encourage me and educate me on all the reasons that could be happening. It really was transformational for my thinking. I could go on and on about what I’ve learned!”
– Robin Pugh

“This program is incredible. The changes in how I looked and felt blew my mind and I quickly became addicted to this process. My coach was so supportive of my goals and helping me reach them while juggling my very busy life as a shift worker and mom of two. It has had a huge positive impact on my life in terms of health, food knowledge and getting rid of the negative restrictive “diet” mindset I’d been using unsuccessfully for years. The confidence this program has given me in and outside of the gym has been life-changing.”
– Stephanie Horner


What to Expect

• Learn how to track your food and use tracking apps
• Learn what your body needs in order to feel and perform at its best
• Gain an understanding of serving sizes, quality and nutritional composition of your favorite dishes
• Establish habits and routines
• Learn about yourself and your tendencies with food – emotions, triggers, cravings, etc.
• Develop a positive relationship with food
• Experience first-hand the importance of consistency to see the best possible results
• Work through the initial discomfort of tracking your food, eating at restaurants and dealing with peer pressure

*Results may vary. Following your coach’s guidelines is required for best results.


Experience the benefits of one-on-one nutrition coaching, with one of our coaches who has passed the entire WAG Coaching Course. He or she will work with you to develop a plan to reach your goals. And, by the “end,” you’ll become the expert. It’s an investment worth making in your health — one that buys earned results.

One-on-One Support

• Weekly online check-ins with your coach
• Guaranteed 24/hr response time
• Access to members-only Facebook Group
• Online nutrition portal inside our web app, Seismic
• Knowledge Base full of exclusive macro-counting education
• The same nutrition program that’s helped over 15,000 people reach their health and fitness goals!

Why WAG?

Simple. This is the nutrition program that’s trusted by the pros. CrossFit champions, Olympians and professional athletes across many different sports are among some of WAG’s loyal members. If it’s worked for them, then it’ll work for you. Stick with it and you’ll see results like the 15,000 others who have changed their lives with this program. Don’t just take our word for it…



Our 30-minute class. The perfect option for the busy athlete who needs to get in, get sweaty, and get back to their day. Each class consists of a warm up followed by a fast-paced workout consisting of various combinations of simple bodyweight movements, gymnastics, traditional cardio, and light weightlifting movements using dumbbells, kettlebells, medicine balls, etc. (No barbell.) Super sweaty, super fun!

*No Prep Course Required



The True North Performance Prep Course is a one-on-one foundational building course led by one of our coaches.  The Prep Course consists of 4 personal training sessions. Each session focuses on movement introduction/assessment, technique work, skill development, and finishes with a workout.  The Prep Course can be scheduled at your convenience. This foundation will set you up for long-term success.



Our 60-minute class. Traditional CrossFit at its finest. Each class consists of a warm up followed by coaching instruction and workouts that feature endless combinations of movements that include weightlifting (Power and Olympic), gymnastics, and traditional cardio (running, biking, rowing, jumping rope.) Designed to develop strength, power, speed, coordination, agility, balance, accuracy, flexibility, stamina, and endurance, these workouts bring the noise!”
*Prep Course required



True North Performance is the ONLY 24/7/365 functional fitness gym in the state of Wisconsin! The perfect option for the athlete with work hours outside of the 9 to 5, busy/inconsistent schedules, who can’t always make traditional class times.  Never miss a workout with unlimited 24/7/365 access day or night, weekends, and holidays!



Not interested in a class setting? We offer one on one training with a coach to create individualized plans for achieving your health and fitness goals. Whatever your goal, we can help you achieve it.



Skill sessions are similar to personal training.  These are done in a one-on-one setting and are laser focused on one specific goal you want to achieve (ie. Mastering pull-ups, learning handstand walks, etc.).



Goal setting sessions are part of your membership.  These sessions are done on a regular basis so we can continue to move you in the direction of your goals.  As you progress and achieve your goals, we’ll continue to work together so you progress in a way that allows you to look, feel, and perform your best.


Corporate Wellness

Good employees are hard to find. Creating a culture of wellness lets them know they are valued.

We focus on a potent combination of quality movement and solid nutrition habits. Our methods stem from a preventative perspective, one that will reduce the risk factors associated with chronic conditions. No matter where you or your employees are on the health continuum, we can help.

Partnering with True North Performance can bring about positive changes in your workplace. We are passionate about improving the total well-being of your employees.

We can help you by:

· Reducing the number of risk factors for chronic health conditions in your work place

· Increasing employee engagement

· Improving employee morale

· Providing opportunity for potential savings on insurance premiums

Expect more from your wellness program. See a return on your investment with lower health care costs, less employee sick days, and improved productivity.


Drop Ins

Drop ins are welcome at any of our CrossFit and TNP30 classes.

The cost is $20 for CrossFit ($25 w/ T-shirt), $15 for TNP30 ($25 w/ T-shirt).

“True North is the internal compass that guides you successfully through life. It represents who you are as a human being at YOUR deepest level. It is YOUR orienting point – YOUR fixed point in a spinning world – that helps you stay on track as a leader.”
– Bill George author of True North

Find Your True North

Flexible membership packages to suit all levels of athlete and achieve your fitness goals